Early Beginnings and Education
Growing up in Hertfordshire, my passion for design started in 2011 when I first delved into Graphic Design. My studies led me to the University of Reading, where I pursued a degree in Typography and Graphic Communication. This course offered me the chance to hone a wide range of design skills, from layout and branding to typography and digital communication, preparing me for the professional design world.
Fast-Track Through Industry Experience
During my time at Reading, I took part in a placement year that allowed me to defer my third year of study. This placement was a pivotal moment in my development, providing hands-on experience in a fast-paced marketing agency. I worked across various projects as both a graphic designer and account manager, which not only sharpened my technical skills but also taught me how to balance client relationships and creative strategy. After completing my degree, I was rehired by the same agency, where I stayed for a year and a half, soaking up every opportunity to grow.
Professional Career at Global Touring
Currently, I serve as a Graphic Designer at Global Touring, where I oversee a team of 4-6 people in managing paid media campaigns and large-scale international design projects. My role encompasses a broad scope of responsibilities, from creative direction and campaign execution to team leadership and stakeholder management. I thrive in the collaborative environment and have been instrumental in delivering high-impact, results-driven campaigns across digital, print, and social platforms. This position has equipped me with strong organisational skills and the ability to manage cross-functional teams effectively.
Entrepreneurial Spirit and Personal Growth
Outside of my full-time role, I have always been drawn to entrepreneurial projects, building side businesses, and exploring new avenues for creative expression. These ventures have allowed me to experiment with branding and marketing strategies in a hands-on, real-world setting, further fuelling my passion for growing brands.
What’s Next?
Looking ahead, I am eager to take the next step in my career in a role that not only challenges my creative and strategic abilities but also allows me to explore brand growth on a global scale. I’m driven by the excitement of working on international campaigns and making an impactful contribution to the future of the brands I work with.